'' Hotel Transylvania 2' ' bites off September record

Sunday, Sept. 27, 2015|12:54 p.m.


September has a brand-new ticket office star in “Hotel Transylvania 2.” The PG-rated animated picture made a durable $47.5 million in its debut weekend, making it the top September opener of all time, according to Rentrak estimates Sunday.

The previous record holder was “Hotel Transylvania” which opened to $42.5 million in 2012.

“It really is something the entire household can accept see. There are laughs for adults, kids, and teenagers too,” stated Rory Bruer, president of worldwide distribution for Sony.

According to the studio, an approximated 59 percent of audiences were female and 60 percent were under the age of 25.

Paul Dergarabedian, a Senior Media Expert for ticket office tracker Rentrak, kept in mind that the movie capitalized on early excitement for Halloween. It’s also serving an audience eager for more household friendly animated material.

“This year hasn’t been oversaturated with family animated movies, it looks like practically all have done well,” he stated.

The movie, which cost around $80 million to make, features the voices of Adam Sandler, Mel Brooks, Selena Gomez and Kevin James and is the only animated feature on the marketplace till “Peanuts” opens in November.

“The Intern,” a PG-13 rated workplace comedy starring Anne Hathaway and Robert De Niro, took second with a solid $18.2 million.

Audiences for the Nancy Meyers written and directed film were 62 percent ladies and 88 percent over the age of 25. Substantially, 55 percent were over 50-years-old– an audience that does not typically hurry out to see films on opening weekend.

“Nancy Meyers is her own brand and I think that instantly accesses an audience who looks at it and thinks ‘this is a film I want to see,'” said Jeff Goldstein, an executive vice president at Warner Bros., of the veteran filmmaker known for films like “It’s Complicated.”

“Right here we have a genuine hit,” he stated.

“Labyrinth Runner: The Scorch Trials” took 3rd location in its second weekend in theaters with $14 million– a 54 percent drop from its opening. The movie has actually generated $51.7 million to this day.

“Everest,” at the same time, landed in fourth location with just $13.1 million after expanding nationwide. The fact-based experience movie opened only on IMAX and superior huge format 3D screens last weekend.

“It’s really difficult to know where a film is going to land when there’s no excellent comp for it. Based upon the releasing pattern we had for the motion picture, we’re sort of scorching a brand-new trail. You can call it an experiment if you will,” said Nick Carpou, who heads Universal’s domestic distribution. “When you include the 2 weekends together and the mid-weeks between, sitting here at $23 million feels truly great.”

Dergarabedian said that possibly the competitors over the very same audience is the factor for “Everest’s” soft weekend.

“It’s really crowded out there,” Dergarabedian stated. Both “Black Mass,” in fifth location with $11.5 million, and “Everest” have been pulling in mainly male audiences.

The well-reviewed border drama “Sicario” is also dividing audience interests. It split the top 10 with $1.8 million from only 59 theaters.

Hope isn’t lost for “Everest,” though. With a solid A CinemaScore, word of mouth need to be strong in the coming weeks, despite the direct competitors of next week’s “The Stroll,” another dizzy, event film that will take over IMAX screens.

Estimated ticket sales for Friday through Sunday at U.S. and Canadian theaters, according to Rentrak. Last domestic figures will certainly be released Monday.

1. “Hotel Transylvania 2,” $47.5 million.

2. “The Intern,” $18.2 million.

3. “Maze Runner: The Scorch Trials,” $14 million.

4. “Everest,” $13.1 million.

5. “Black Mass,” $11.5 million.

6. “The Go to,” $6.7 million.

7. “The Perfect Man,” $4.8 million.

8. “War Space,” $4.3 million.

9. “The Eco-friendly Inferno,” $3.5 million.

10. “Sicario,” $1.8 million.

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