Friday, Jan. 11, 2019|2 a.m.
Maya Cinemas Ribbon Cutting Event Launch slideshow” Mariachi music flooded the air, members of the dance team Xochipilli Danza Azteca Las Vegas stood by all set to carry out and Las Vegas Paiute People authorities blessed the premises as part of an event Thursday to open the Maya Cinemas in North Las Vegas. The theater, anchoring the North Las Vegas downtown redevelopment task at 2195 Las Vegas Blvd.
. North, weds the classic movie theater experience of CEO Moctesuma Esparza’s childhood with technological improvements.”I wish to share a bit about why this building is here and about the dedication that we have actually made as a company
, Maya Cinemas, to having the absolute modern innovation and style and development as part of this theater, “said Esparza, the Mexican-American entertainment executive and community activist. “For me, movie-going is connected to the most cherished memories that I had as a kid, being with my dad and my household. We used to go to the movies every week.”Participating in the films has sentimental worth for Esparza, who would use the movie-going experience to
spend time with his working-class father as a child. Those formative memories motivated him to create swallowing up experiences in his theater for others. The two-story, 14-screen North Las Vegas theater uses features such as D-Box seating, RealD 3D and Maya MPX
while likewise commemorating older theatrical components by including weeping rooms in its style. Maya Movie theaters, which likewise has places in California, is the only theater chain in the U.S. to have an entire space of D-Box
seating. The North Las Vegas theater is just the 2nd area to have them. The appeal of D-BOX seats is that they replicate the action in a film by vibrating or moving and develop a more immersive film experience, said D-Box CEO Claude McMaster, who went to the opening. RealD 3D works with films displayed in three measurements, and the Maya MPX experience is used in both 2D and 3D but consists of other technological functions, like 360-degree sound. Purchasing technology like this, Esparza hopes to offer the neighborhood a location to produce memories like his. That’s why he made the theater family-friendly, with sobbing rooms for parents to be able to see a movie while tending to their young children. “These moments where we would go to the movie theater are cherished; they are the moments that I keep in mind about family, about being together, about learning more about the world,” Esparza said.”That all was achieved
in the conversations with my papa, my family and viewing motion pictures– and enjoying with a huge crowd where we all chuckled together, wept together, we got terrified together. … That’s the beauty and the promise of storytelling in the 21st century.”