It’s practice day at the City National Arena where the Vegas Golden Knights are back in action on the heels of winning Video game 1 of the Stanley Cup Final. Fans are huddled on the bleachers cheering on the city’s very first major-league sports franchise.
The practice days are so popular the group had to start first-come, first-served admission until the building reaches capability. Fans ranging from kids to adults bang on the ice rink glass and sometimes catch the team’s historical first-year pucks.
” Do I need to return this?” one fan asks.
In the locker rooms behind the rink, Alex Tuch and David Perron are eliminating their jerseys and skates while concurrently performing interviews.
Communication Studies grad Sage Sammons is collaborating the interviews for worldwide, national and local media with the players, coaches and executive staff. He’s the director of interactions for the team working on interview, pitching stories and guaranteeing press reporters have exactly what they require.
” It’s unbelievable. It’s enjoyable to be part of. Especially in year one and no one thought this is where we would end up, so it’s interesting to be part of the journey,” Sammons, 30, said.
There used to be about 15 media members wanting interviews on practice days. The afternoon before Game 2, there are about 70, from as far as Sweden, Australia, China, and Canada. There’s a shuttle waiting to transfer the media back to T-Mobile Arena. Journalism boxes in the arena have actually been broadened to two areas. The standing-room just spot for visitors have been converted to a media location on the south point ignoring the ice.
The stories Sammons has helped to tell have actually been plentiful. Like the pre-game program that’s made waves, billed as the hottest thing to see, according to the New york city Times.” You’re pertaining to the structure for an experience, and we hope it’s a favorable experience and we hope we can win. But if we don’t win, we want you to leave thinking ‘Dang they lost but that was a lot of enjoyable, I haven’t had that much enjoyable at a hockey video game in a very long time,'” Sammons stated.
Sammons has looked for UNLV finishes as interns who are getting experience as game night personnel. They deal with media, offer qualifications, write video game notes, transcribe quotes from both teams and coaches, or compose press release. There have to do with seven graduates from UNLV who deal with Sammons to guarantee the team’s interaction and media procedure run smoothly. Sammons wants more UNLV grads to obtain included and hopes the grads who do deal with the Knights gain important public relations experience.
The Montana local who matured on a farm came here believing he would get a degree in hospitality found himself more passionate about informing stories. He was sports editor of the school newspaper, and got an internship with UNLV Athletics. That caused a full-time gig after graduation working in sports info. He managed college football, females’s golf, and baseball.
He had no National Hockey League experience, but the group gambled on him like the city has taken a chance on the team.
In this very first season, Sammons has had nights where he does not get home until 1 a.m., and he traveled on about 60 percent of the trip. His other half has to advise him of the year he’s been having.
Sammons might not have been born and raised in the Las Vegas Valley but neither are the Golden Misfits, as the gamers call themselves. However like so many transplants to Vegas, the gamers immediately saw this place as a community — not just as Sin City. That’s the story Sammons is figured out to tell.
“Having a rally point like an expert sports group can assist shed that identity and what we’ve seen this year, it put Las Vegas on a platform to show that it is a neighborhood.”
The team embodied that community spirit soon after the Oct. 1 mass shooting at the Route 91 Harvest festival. A majority of the players are not from Las Vegas and were only in the area 2 or three weeks before the shooting occurred. They right away stepped up to reveal their assistance, Sammons said. Staff member checked out firehouses, medical facilities, brought food and contributed blood. Their very first home video game Oct. 10 began with a 40-minute tribute to the victims, survivors, initially responders, and trauma surgeons. There was a moment of silence for 58 seconds. The Knights retired number 58.
“The people came forward to say ‘How can we help?'” Sammons stated. “They saw this is as a bumpy ride for the city. They saw a chance for the city when the city needed them the most and they really wished to be there.”