Tag Archives: strikes

Nike'' s marketing strikes a chord without harming company


Eric Risberg/ AP A large billboard bases on top of a Nike shop revealing former San Francisco 49ers quarterback Colin Kaepernick at Union Square, Wednesday, Sept. 5, 2018, in San Francisco.

Tuesday, Sept. 25, 2018|11:44 a.m.

NEW YORK– Nike caused an uproar previously this month with its ad including former NFL quarterback Colin Kaepernick that debuted just as the football season was about to start. But the shoe maker’s stock is up and sales have actually been consistent.

The furor appears to have mostly died down as the business reports earnings on Tuesday.

While purpose-driven marketing can be a ground mine for some companies, others like Nike have actually found it an useful way to interest their core market and differentiate themselves in an increasingly polarized political landscape.

” I do not think it was a huge gamble. Historically, Nike has actually constantly done this so it was no shock,” stated Antonio S. Williams, who teaches sports marketing at Indiana University. “They’re the king of psychological marketing so whatever they do, they do it with feeling.”

Nike is anticipated to report net income of 63 cents per share on earnings of $9.93 billion for the financial first quarter ended Aug. 31, inning accordance with FactSet. If they hit that target, it would represent an earnings increase of 9 percent from a year back.

The boost isn’t due to the Kaepernick ad, which came out quickly after the quarter ended. Instead, the quarter will likely benefit from the FIFA World Cup of soccer that showcased lots of players and teams using its clothes and shoes, in addition to the “athleisure” trend that continues to be strong.

However Nike has long enhanced its worldwide brand name with edgy visual ads. On Monday, it celebrated another questionable athlete, Tiger Woods, who Nike stuck by throughout a 2009 sex scandal. Its latest campaign, a two-image Instagram ad celebrating Woods’s first PGA Trip win in 5 years, went viral. The very first image reveals his back, with the words, “He’s done.” However a swipe through to the 2nd image shows the front of him giving a fist pump and the words “it once again.”

The Kaepernick project included a print ad that featured a close-up of his face and the words, “Believe in something. Even if it indicates sacrificing everything,” along with a TV advertisement that included numerous Nike professional athletes and a voiceover by Kaepernick in celebration of the 30th anniversary of Nike’s “Simply Do It” tagline. Kaepernick was the very first NFL professional athlete to take a knee throughout the national anthem to protest police cruelty.

Individuals online were divided over the ads. Some burned their Nike socks and threatened boycotts while others saluted the business’s message. In general, revenue hasn’t been dampened and the boycotts seem to have died. Today, in reality, a Rhode Island town council that had authorized a nonbinding resolution to boycott Nike products < a href="

https://apnews.com/4c2b5b2f7df5429a8dac9531633d9034/Town-council-withdraws-Nike-boycott-following-criticism” > reversed course. Taking a political or social stand is anathema to many brand names, who aim to attract the broadest quantity of people possible in order to get them to part with their dollars. They don’t always work out. For instance, Etsy, the craft-centric e-commerce company, rose to prominence as a B Corp., a kind of for-profit company that has actually been certified to meet social sustainability and ecological performance requirements. But once Etsy went public, its board voted to give up its B Corp. status to keep its business structure.

In another case, an 84 Lumber Super Bowl advertisement in 2017 that aimed to tackle immigration stumbled upon as extremely made complex and tone deaf. Similarly, a 2017 Airbnb Super Bowl advertisement that aimed to commemorate diversity ended up accidentally echoing Airbnb’s own issue with combating discrimination by some hosts.

However if it fits with the brand name, a social position can work. Outside clothes company Patagonia has actually had success deciding on environmental issues because that resonates with its primary clients: buyers of high-end outdoor clothing equipment. And as opposition swelled against the Trump administration policy to different migrant households, American Airlines and United Airlines, as well as other providers, released statements that stated they did not want to use their flights to carry migrant children to temporary shelters.

When it comes to Nike, “they strike it from the park with the Kaepernick advertisement,” said Bob Phibbs, CEO of New York-based consultancy the Retail Medical professional. “This ad is completely in line with who Nike is and what they mean. That authenticity resonated and will continue to resonate with their consumers.”

Truck strikes, eliminates guy waiting at bus stop in east Las Vegas Valley

Rigoberto Flores-Tovar was arrested after crashing into a bus stop which resulted in the death of a pedestrian (Photo: LVMPD).
< img alt=" Rigoberto Flores-Tovar was jailed after crashing into a bus stop which led to the death of a pedestrian (Image: LVMPD).A pedestrian was killed in a fatal car crash in east Las Vegas on July 29, 2018. (Chernéy Amhara/FOX5)
” title=” Rigoberto Flores-Tovar was jailed after crashing into a bus stop which resulted in the death of a pedestrian (Picture: LVMPD).” border=” 0″ src=” http://kvvu.images.worldnow.com/images/17306963_G.jpg?auto=webp&disable=upscale&width=800&lastEditedDate=20180730151942″ width=” 180″/ > Rigoberto Flores-Tovar was detained after crashing into a bus stop which resulted in the death of a pedestrian( Image: LVMPD).< img alt=" A pedestrian was killed in a fatal car crash in east Las Vegas on July 29, 2018&.( Chernéy Amhara/FOX5)" title=" A pedestrian was eliminated in a fatal auto accident in east
Las Vegas on July 29, 2018.

( Chernéy Amhara/FOX5)” border =” 0″ src= “http://kvvu.images.worldnow.com/images/17299934_G.jpg?auto=webp&disable=upscale&width=800&lastEditedDate=20180729113457″ width=” 180″/ > A pedestrian was eliminated in a fatal auto accident in east Las Vegas on July 29, 2018.

( Chernéy Amhara/FOX5)( Chernéy Amhara/FOX5)( Chernéy Amhara/FOX5). LAS VEGAS( FOX5)-. Las Vegas Metropolitan Cops responded to a single automobile mishap in east Las Vegas on Sunday early morning. The driver of a 2002 Toyota Tundra crashed into a bus stop, striking a pedestrian near East Washington Opportunity and North Pecos Road at about 7:13 a.m., inning accordance with authorities. The motorist of the truck also struck a light pole

. Witnesses informed cops the motorist was heading south on Pecos Roadway and made a large right turn onto Washington Avenue. After completing the turn, the driver crossed additional lanes without stopping and eventually drove on the walkway.

The front of the Toyota hit a light pole before striking with the pedestrian, who was sitting on a bus stop bench, authorities said.

The pedestrian was a 43-year-old male, Metro Authorities stated. He was required to UMC Trauma with severe injuries, though the intensity of his injuries intensified and he was noticable dead by medical facility staff.

Authorities said the driver, identified as Rigoberto Flores-Tavar, was impaired and continual “moderate” injuries due to the accident. He was apprehended for driving under the influence, above the legal limit, leading to death.

Westbound traffic on Washington Opportunity west of Pecos was closed to traffic for the majority of the early morning.

Metro’s Crash Investigation Area was on scene to investigate the accident.

Stay with FOX5 for more updates.

Copyright 2018 KVVU( KVVU Broadcasting Corporation). All rights booked.

Extreme dust storm strikes east Las Vegas, power outages reported

A dust storm rolled into east Las Vegas on July 20, 2018. (Photo: Francisco Ruiz/Twitter)
 A dust storm rolled into east Las Vegas on July 20, 2018. (Picture: Francisco Ruiz/Twitter) A dust storm rolled into east Las Vegas on July 20, 2018.

( Picture: Francisco Ruiz/Twitter). LAS VEGAS( FOX5) -. The National Weather condition Service issued a dust storm cautioning for east Las Vegas for Saturday early morning. The dust storm warning was released right before 10:30 a.m. and was expected to complete at 11:30 a.m.

NWS cautioned motorists of low visibility on the roadways. The Boulder Highway and Tropicana Avenue intersection in particular had very low exposure due to the dust storm. The storm mainly affected Henderson, Stone City and Lake Mead.

Inning accordance with NWS, the reason for the dust storm were storms developing in Arizona over Lake Havasu that took a trip north to the valley.

Numerous hundred consumers in the area lost power due to the storm, according to NV Energy’s power failure website. One power outage near North Stephanie Street and West Warm Springs Roadway impacted more than 1,000 clients. NV Energy stated they estimated power would be back on at around 3 p.m., however was restored at around 1 p.m.

Traffic control at Stephanie Street and Sundown Road were reported to have actually been out of order. Cops had to by hand guide traffic through the crossway.

On East Charleston Boulevard near South Hollywood Boulevard, 50 customers lacked power as of 1 p.m. Saturday afternoon. NV Energy estimated power would return on in the location around 2:45 p.m.

. According to NV Energy, roughly 10 clients were likewise without power near East Desert Inn Roadway and South Eastern Boulevard. Power was approximated to be restored at 2:30 p.m. More than 500 consumers lost power near East Flamingo Roadway and South Maryland Parkway. Power was expected to be brought back at 3:45 p.m.

By 1:30 p.m., roughly 132 NV Energy consumers lacked power Saturday afternoon.

Copyright 2018 KVVU ( KVVU Broadcasting Corporation). All rights reserved. The Associated Press added to this report.

Female strikes $1.4 million jackpot at Golden Gate Hotel & & Gambling establishment

Rhonda L. from Wisconsin won the largest jackpot payout in the history of the Golden Gate Hotel & Casino June5, 2018 (Derek Stevens / Twitter).
Rhonda L. from Wisconsin won the largest jackpot payout in the history of the Golden Gate Hotel & Gambling Establishment June5, 2018 (Derek Stevens/ Twitter). A fortunate tourist is going home with a story to tell after hitting the largest jackpot payment in the history of the Golden Gate Hotel & Gambling Establishment. A Wisconsin lady, identified as Rhonda L., won a whopping $ 1.4 million at the downtown property on June 5. She played the Million Degrees game by Scientific Games on the gambling establishment floor, inning accordance with a media release. The gambling establishment said Rhonda was in town for a bingo tournament when she struck it rich.

Even Golden Gate’s owner and CEO Derek Stevens was gladly shocked by the win.

“She is a big fan of the D and Golden Gate so we really couldn’t have actually requested a better winner,” Stevens stated. “This is the greatest payment of my profession in Las Vegas and our lucky gambling establishment player has actually made the experience memorable.”

Golden Gate plans to post the winner’s image on the Million Degrees machine.

Copyright 2018 KVVU (KVVU Broadcasting Corporation). All rights booked.

Female strikes $1.4 million prize at downtown Golden Gate


Steve Marcus A view of the Golden Gate hotel-casino in downtown Las Vegas Friday, Jan. 24, 2015.

Tuesday, June 5, 2018|11:46 a.m.

. A Wisconsin lady is leaving Las Vegas a millionaire.

The female, who remained in town for a bingo competition, hit a $1.4 million prize Tuesday morning on the Million Degrees video game at the Golden Gate in downtown Las Vegas.

The reward was the largest payout in the home’s history.

“She is a big fan of the D and Golden Gate, so we really could not have actually requested a much better winner,” said Derek Stevens, chief executive officer and owner of the Golden Gate and The D homes. “This is the most significant payout of my career in Las Vegas and our lucky casino player has actually made the experience extraordinary.”

After posturing for an image with Stevens, Golden Gate plans to publish the winner’s picture on the Million Degrees maker.

Baby woman passes away after mom strikes her with car, police state

Sarah Gomez, 19, was arrested on suspicion of murder and is being held on a $1 million bail. (Ontario Police Department)
< img alt=" Sarah Gomez, 19, was jailed on suspicion of murder and is being hung on a $1 million bail. (Ontario Police Department)"

title=” Sarah Gomez, 19, was detained on suspicion of murder and is being hung on a$ 1 million bail. (Ontario Police Department) “border=” 0″ src =” http://MEREDITH.images.worldnow.com/images/16870678_G.png?auto=webp&disable=upscale&width=800&lastEditedDate=20180530062914 “width=” 180″/ > Sarah Gomez, 19, was arrested on suspicion of murder and is being held on a $1 million bail.

( Ontario Police Department). (Meredith/AP)– A California mother has actually been detained for examination of murder in the death of her 7-month-old child after cops state she deliberately hit her boyfriend with a cars and truck as he held the baby.

Ontario cops Sgt. Jeff Higbee states 19-year-old Sarah Gomez was jailed after the death early Tuesday early morning. She’s being hung on a $ 1 million bail. Higbee states Gomez and her sweetheart were arguing late Monday after they had actually been drinking at a family event

. Higbee says the couple left the gathering with the girl and drove home. Higbee states the sweetheart got out of the cars and truck with the child and that’s when Gomez struck them.

” Something took place on the way house or after they left the occasion,” Ontario authorities Sgt. Jeff Higbee informed the Los Angeles Times.

A relative took the daddy and daughter to a healthcare facility, where the infant passed away. The dad had minor injuries.

Copyright 2018 The Associated Press. All rights scheduled. This material might not be published, broadcast, rewritten or rearranged.

Gamer strikes $11.2 million jackpot at Paris Las Vegas

Icahn'' s company strikes approximately $1.85 B Tropicana deal


Henny Ray Abrams/ AP In this March 16, 2010, file picture, investor Carl Icahn poses for photos upon arriving for the annual New York City Authorities Foundation Gala in New York.

Monday, April 16, 2018|7:06 a.m.

ATLANTIC CITY, N.J.– Carl Icahn’s company has struck an approximately $1.85 billion offer that would fuse the video gaming and hotel operations of Tropicana Entertainment to Eldorado Resorts Inc.

. The agreement, announced early Monday, includes the sale of Tropicana Entertainment Inc.’s property to Gaming and Leisure Properties Inc. It doesn’t consist of Tropicana’s Aruba possessions, which will be gotten rid of as a condition to closing.

Icahn Enterprises initially purchased a stake in Tropicana in 2008. The Las Vegas business currently owns and runs 8 casinos and resorts.

Eldorado Resorts is getting the running assets of 7 casinos in six states, consisting of 2 in Nevada– the Tropicana Laughlin Hotel and Casino and the MontBleu Casino Resort & & Health Club in South Lake Tahoe– as well as gambling establishments in Indiana (Tropicana Evansville); Louisiana (Belle of Baton Rouge Gambling Establishment & & Hotel); Mississippi (Trop Casino Greenville); Missouri (Lumière Location); and New Jersey (Tropicana Casino and Resort, Atlantic City).

These residential or commercial properties include around 7,900 slots, 265 table video games and 5,400 hotel spaces plus dining, retail and home entertainment features. Upon conclusion of all pending deals, Eldorado’s residential or commercial property portfolio will feature about 26,800 fruit machine and VLTs, more than 800 table video games and over 12,500 hotel spaces.

” The acquisition of 7 Tropicana Home entertainment homes will allow Eldorado to enter two brand-new video gaming jurisdictions and deliver extra monetary and geographic variety to our operating base,” stated business chairman and CEO Gary Carano.

Icahn said that when he got an interest in Tropicana in 2008, it was bankrupt yet underestimated. “By employing a great CEO in Tony Rodio and a terrific management team, and by reinvesting each and every single penny of profits back into the company, we turned Tropicana into a terrific gambling establishment business.”

The offer is targeted to close throughout the 2nd half of the year.

In Atlantic City, Icahn still owns the shuttered previous Trump Plaza Hotel and Gambling establishment, which shut down in 2014.

Semi-truck driver strikes man, drags body half-mile in North Las Vegas

A NLVPD patrol car is on the scene of a fatal overnight crash March 16, 2018 (NLVPD / Twitter).
 A NLVPD police car is on the scene of a deadly overnight crash March 16, 2018 (NLVPD/ Twitter).

A NLVPD police car is on the scene of a fatal over night crash

March 16, 2018( NLVPD/ Twitter). NORTH LAS VEGAS, NV (FOX5)- A guy is dead after being struck by a semi-truck early Friday morning in North Las Vegas. NLVPD officers responded to reports of a male down in the highway on the Lake Mead Boulevard on-ramp near Interstate 15 around 2 a.m. Emergency teams pronounced the man dead on the scene, a release stated. Officer Aaron Patty said the event was originally being investigated as a hit and run, but officers later located the chauffeur of a semi-truck who might have not known that he struck the guy near Craig Road and Lamb Boulevard.

Patty stated the semi-truck driver ran over the man in a filling station parking area near Las Vegas Boulevard near Lake Mead Boulevard and dragged the body about half-mile to the highway on-ramp where the body was later on discovered.

#BREAKING officers are working a fatal crash near Las Vegas Blvd and Lake Mead Blvd. Roads partially closed. Motorists utilize alternate routes. #NLVPD– NLVPD (@NLVPD) March 16, 2018 The 36-year-old chauffeur of the semi-truck was located and cooperated with officers, Patty stated. Cops do not suspect alcohol and speed as consider the crash.

The victim’s identity will be released by the Clark County Coroner after his household is alerted.

Anyone with information on the crash is urged to call North Las Vegas police at 702-633-9111. To remain anonymous, call Criminal offense Stoppers at 702-385-5555.

Stay with FOX5 for updates.

Copyright 2018 KVVU( KVVU Broadcasting Corporation). All rights booked.

Pregnant woman eliminated after truck'' s wheel hub strikes her windshield

Melinda Cullen (Source: Cullen Family, WGN via CNN)
< img alt =" Melinda Cullen (Source: Cullen Household, WGN through CNN

)” title=”Melinda Cullen & (Source: Cullen Household

, WGN by means of CNN)” border=”0″ src =” /wp-content/uploads/2018/03/16279789_G.png” width =” 180″/ > Melinda Cullen (Source: Cullen Household, WGN by means of CNN). By Melissa Espana & Patrick Elwood Joliet, Illinois (WGN)– A pregnant mother of 3 was killed after a semi truck’s wheel hub came loose and

smashed into her vehicle’s windscreen. Melinda Cullen, 38, died Tuesday afternoon while driving on an interstate in Joliet, Illinois, inning accordance with state cops.

Officials said a truck driver was taking a trip east on Interstate 80 when the truck’s wheel hub came removed from its rear tractor axle. The brake drum crossed over into the westbound lanes and struck Cullen’s windscreen.

She was taken to the healthcare facility where she was noticable dead.

The chauffeur of the truck, Antanas Sereiva, 59, was charged with a Federal Motor Carrier Security Act offense for “risky equipment,” authorities stated.

A family statement stated Cullen valued her time with enjoyed ones and was constantly there for them.

The household of Melinda Cullen is grateful for the outpouring of assistance and love that they are receiving during this tough time. Melinda was a dedicated mother of 3 precious children and was expecting her first child, Jaxson in April. This awful occasion has affected many, and we are reminded how Melinda always made special time for her family or anybody in requirement. The family ask for prayers and support as they process the loss of Melinda and her boy Jaxson.

— Household Representative

Cullen leaves a husband and 3 daughters. Her funeral is scheduled for Saturday.

The incident is under investigation.

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